Friday, January 22, 2021

Music Marketing Blog Post #1

     So far, the project seems to be going smoothly. We have begun the process of planning everything out and discussing different ideas for our music video and marketing. For our music video, we have begun discussing doing a promotional video mixed in with a story. For this, we will have the band (us) playing for a couple of seconds and then switching over to the story in the video. We plan to do this by getting multiple angles of us performing the song with instruments such as the guitar and drums. The story in the video still needs further discussion but it most likely will have some type of correlation with the lyrics in the song that we are performing.

    We have come up with a couple of challenges during this part of the project. One of the main challenges we have come up with is how we are going to film our music video. Currently, with the pandemic going around, it may be more difficult for us to meet up and do some of the shots we want to get. Another problem we have had is deciding how we are going to split up the work for the project. Until now, we have been doing everything together and haven't split anything up. However, we are getting to the point in the project where it might be wise to start splitting up who has to do what. 

    The next step for us is fully developing our ideas for the music video. We must make our storyboard and plan everything out for how we are going to record it. We must also begin developing ideas on what we want to do to market our brand. We will research a little more on how pop artists and their labels promote their music as well as themselves. Also, we must figure out how we are all going to get together to film the music video, or if we are even going to meet up for it.





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